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When you open an email message you may think that you’ll just read the email and then either reply to it or delete it. But by opening that email message you may be delivering information back to the sender, if that message is being tracked.
Ugly Mail is a Chrome extension that shows you when an email message is being tracked in your Gmail account. By using Ugly Mail you can see whether a message is being tracked before you open the email.
If you don’t like the idea of your email being tracked or you’ve ever been caught in a lie that you hadn’t opened your email when you actually had opened it, Ugly Mail is a must-have extension for you.
About Email Tracking Services
Tracking services let a sender know when you’ve opened an email message, sending a receipt to let the sender know you’ve seen what they’ve sent. Various tracking services can provide information such as:
- Type of device used (mobile vs. desktop)
- Your location when you opened the email
- Time and day the email was opened
- How many times the email has been viewed
[tip]⇒ See Sidekick – See When, Where and How Your Email Is Opened to learn about Sidekick email tracking.[/tip]
Tracking services can be very useful to let you know whether your email has been opened or not. Perhaps the email you sent is either being ignored or didn’t get delivered. You may be able to get a better idea of whether to follow up on a job prospect, sales pitch, outreach to a long-lost friend, or other inquiry if you see that your email message has been opened 10 times versus none at all.
When you’re the one who’s being tracked, you may want to know that’s happening. You may think twice about opening an email that’s being tracked by its sender. Or you may not care at all for some emails. The choice should be yours.
What Ugly Mail Does
Ugly Mail helps you make an informed choice by showing you which email messages are being tracked by the sender. This Chrome extension works on Gmail by adding an eye icon to show you which email messages are being tracked by :
When you see these Ugly Mail icons you know that you’ll be delivering data back to the sender when you open those messages.
Ugly Mail works on Chrome and for Gmail accounts. Firefox and Safari extensions are due in the future.
How to Use Ugly Mail
Using Ugly Mail is free and easy. To get Ugly Mail, get the extension from the Chrome Web Store:
After you’ve installed the extension, go you your Gmail account to see if you have any messages in your inbox that are being tracked. (Note that you may have to close Chrome and reopen it for Ugly Mail to start working.) Look for the icons next to the messages to see which ones are being tracked.
Note that you must give permission for Ugly Mail to access your Gmail account. According to the developer quoted in an article in Wired, Ugly Mail “doesn’t store, save, or transmit any data from your Gmail account or computer; everything takes place on the user’s end.”
What Else You Should Know about Ugly Mail
The Ugly Mail description states that it shows tracking for these services: Streak, Yesware, Mandrill, MailChimp, Postmark, TinyLetter, Sidekick, MixMax and Bananatag.
The developer says that he’s working to expand that list to include additional tracking services.
Ugly Mail only reveals that an email message is being tracked, it doesn’t block the tracking.
The Ugly Mail eye icon is black and can’t be seen by those who are using a theme with a black background for Gmail. If you have a theme that uses a black background for Gmail, you won’t be able to see the Ugly Mail icons.
⇒ Don’t miss How to Personalize Your Gmail with Themes!
Your Thoughts
Have you ever wondered whether an email message is being tracked? Do you care whether you’re sending data when you open an email message? Will you use Ugly Mail to see which emails are being tracked? Let us know your thoughts in the Comments section below!
Harleena Singh says
Hi Carolyn,
Informative indeed 🙂
Yes, sometimes you need to track your email, especially the important ones to know if they’ve even reached the inbox or landed in spam! It’s happened with me once or twice, so always better to have such tracking services, though I’d not like to use it for all the emails sent, wonder if you can select the particular ones?
I remember your post about the same, when you shared about Sidekick with us and that was good too. I think one is enough for me presently, but it’s perhaps better than having an additional Chrome extension, unless you really need it.
Thanks for sharing. Have a nice week ahead 🙂
Carolyn Nicander Mohr says
Hi Harleena, Yes, I use Sidekick only when I need to be sure that an email that I sent was opened by the recipient. I don’t need to know when every email message I sent is opened.
Ugly Mail shows you which emails you receive are being tracked by the sender. So if I get an email from someone, Ugly Mail will alert me if that email is being tracked. I may think twice about opening that email if it’s being tracked. Or I may not care. But with Ugly Mail I can make an informed decision.
Thanks so much for stopping by. I’m glad that Sidekick is working well for you, Harleena.
Adrienne says
Hey Carolyn,
That’s an odd name for that extension.
I probably wouldn’t use it mainly because I don’t really care if someone is tracking the email or not. I mean if they are doing research to possibly see which emails get a higher open rate or when then I can’t fault them for that. I’ve yet to have one person email me asking if I’d read their email because they knew I had opened it. I respond to them all anyway so it’s not an issue for me.
This is good to know though, some people don’t like this at all.
Thank you my dear and enjoy the rest of your week.
~Adrienne
Carolyn Nicander Mohr says
Hi Adrienne, You’re right, the name of the extension leaves something to be desired. Some people want to know if they’re being tracked while others just don’t care. The good news is that the choice is up to you. If you want to know whether you’re being tracked, you can use Ugly Mail. If you just don’t care then you don’t have to bother.
I was very surprised at how many of my emails are being tracked. Ugly Mail really opened my eyes to let me know who is tracking my emails. Businesses and invidiuals seem to be keeping track of who is opening their emails. Very interesting…
Ben Lloyd says
Hi Carolyn,
I like the fact that the developer has decided to track Yesware, not least because Google fund this particular item of nastiness (web malware?).
Unfortunately nothing can stop Google mining email messages for content/insights/personal information as part of their drive to catalogue, profile and sell to every individual in the world.
I understand that everyone needs their pound of flesh, but covert tracking always seems a little shady, if not downright sordid. If only we would all get in the habit of reading terms and conditions properly!
Great post,
Ben
Carolyn Nicander Mohr says
Hi Ben, Good point, Google provides many services without charging money but you are trading your information for the services instead. When people use Gmail (and other email providers) you are allowing those messages to be scanned for keywords that can be used for targeted advertisements. See, How To Find Out What Google Knows About You
The more information we have about how our email is being tracked the more we can decide whether we actually want to open those messages.